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- Our Clients -

BTS Protectant

BTS Protectant logo

Project: Public Relations Launch

Georgia-based Bow To Stern (BTS) Protectant came to us seeking a PR campaign designed to build awareness of their patented gel coat protectant.

Deliverables

  • Crafted introductory media materials inviting journalists to test BTS onboard their boats

  • Product write-ups in several trade and recreational publications

Screenshot: Pontoon & Deck Boat Magazine coverage of BTS Protectant.
Bonefish Communications press release introducing BTS Protectant.
BTS website version of Bonefish Communications press release.
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